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		<title>lucidite.co.uk/tumble/</title>
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		<description>A Web Marketing Tumblelog</description>
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			<title>A Web Marketing Tumblelog</title>
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			<item>
				<title>Do Not Mistype Cuil</title>
				<description><![CDATA[<a href="http://www.techcrunch.com/2008/07/28/do-not-mistype-cuil/">Do Not Mistype Cuil</a><br /><br /> - <em>	<p>\&#8220;CrunchGear’s Nicholas Deleon pointed out that misspelling Cuil &#8211; as if that were possible &#8211; results in a bit of <span class="caps">NSFW</span> action for those who transpose the i and the l (culi.com).\&#8221; </p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/66/</link>
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				<pubDate>Tue, 29 Jul 2008 09:36:48 GMT</pubDate>				
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				<title>Ex-Google engineers debut \'Cuil\' way to search</title>
				<description><![CDATA[<a href="http://apnews.myway.com/article/20080728/D926QMU00.html">Ex-Google engineers debut \'Cuil\' way to search</a>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/65/</link>
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				<pubDate>Mon, 28 Jul 2008 14:20:19 GMT</pubDate>				
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				<title>Introduction to Google Ranking</title>
				<description><![CDATA[<a href="http://googleblog.blogspot.com/2008/07/introduction-to-google-ranking.html">Introduction to Google Ranking</a><br /><br /> - <em>	<p>Completely up-to-date article from the official Google blog.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/64/</link>
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				<pubDate>Thu, 10 Jul 2008 12:00:53 GMT</pubDate>				
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			<item>
				<title>Google Feels Pinch As Advertisers Shun YouTube</title>
				<description><![CDATA[<a href="http://www.telegraph.co.uk/money/main.jhtml?xml=/money/2008/07/10/cngoog110.xml">Google Feels Pinch As Advertisers Shun YouTube</a><br /><br /> - <em>	<p>\&#8221;[...] Mr Semel mandated Tim Armstrong, the company\&#8216;s US advertising and commerce head, to resolve the issues, which he is doing through what is known internally as \&#8220;Project Spaghetti\&#8221;.\&#8221; </p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/63/</link>
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				<pubDate>Thu, 10 Jul 2008 11:57:27 GMT</pubDate>				
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			<item>
				<title>Microsoft Buys Powerset</title>
				<description><![CDATA[<a href="http://www.networkworld.com/news/2008/070108-microsoft-powerset-confirm.html">Microsoft Buys Powerset</a><br /><br /> - <em>	<p>The Semantic Web is tentatively the future, but has Google already won the search engine wars?  Desperate move by Microsoft to claw back cutting-edge technologies.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/62/</link>
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				<pubDate>Wed, 02 Jul 2008 19:59:24 GMT</pubDate>				
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			<item>
				<title>Microsoft Not Done With Yahoo, Circling For The Kill</title>
				<description><![CDATA[<a href="http://gigaom.com/2008/07/01/microsoft-not-done-with-yahoo-circling-for-the-kill/">Microsoft Not Done With Yahoo, Circling For The Kill</a><br /><br /> - <em>	<p>More Microsoft interested in Yahoo! stuff from Om Malik.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/61/</link>
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				<pubDate>Wed, 02 Jul 2008 07:22:33 GMT</pubDate>				
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				<title>Google Learns To Crawl Flash</title>
				<description><![CDATA[<a href="http://googleblog.blogspot.com/2008/06/google-learns-to-crawl-flash.html">Google Learns To Crawl Flash</a><br /><br /> - <em>	<p>The most important Google announcement this year.  Flash files have always represented an <span class="caps">SEO</span> nightmare, this will change things.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/59/</link>
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				<pubDate>Wed, 02 Jul 2008 04:23:09 GMT</pubDate>				
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				<title>How Little Do Users Read?</title>
				<description><![CDATA[<a href="http://www.useit.com/alertbox/percent-text-read.html">How Little Do Users Read?</a><br /><br /> - <em>	<p>\&#8220;On the average Web page, users have time to read at most 28% of the words during an average visit; 20% is more likely.\&#8221;</p>

	<p>Another gem from the undisputed master of Web usability.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/57/</link>
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				<pubDate>Wed, 07 May 2008 16:22:22 GMT</pubDate>				
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				<title>Right-Justified Navigation Menus Impede Scannability</title>
				<description><![CDATA[<a href="http://www.useit.com/alertbox/navigation-menu-alignment.html">Right-Justified Navigation Menus Impede Scannability</a><br /><br /> - <em>	<p>\&#8220;Users scan lists by moving their eyes rapidly down the left edge. Menu items that are right-aligned make scanning more difficult.\&#8221; </p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/56/</link>
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				<pubDate>Tue, 29 Apr 2008 13:09:42 GMT</pubDate>				
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				<title>Web Directory Network</title>
				<description><![CDATA[<a href="http://www.agnivo.com/web-directory-network/">Web Directory Network</a><br /><br /> - <em>	<p>With pages like this everywhere, it\&#8216;s no short wonder directories are getting devalued for artificial cross-linking above everything else.  Quality over quantity in Google for directory subs.  Feel more wary about bulk submissions packages these days.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/55/</link>
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				<pubDate>Sat, 19 Apr 2008 01:16:44 GMT</pubDate>				
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				<title>Crawling Through HTML Forms</title>
				<description><![CDATA[<a href="http://googlewebmastercentral.blogspot.com/2008/04/crawling-through-html-forms.html">Crawling Through HTML Forms</a><br /><br /> - <em>	<p>\&#8220;In the past few months we have been exploring some <span class="caps">HTML</span> forms to try to discover new web pages and URLs that we otherwise couldn\&#8216;t find and index for users who search on Google. Specifically, when we encounter a  element on a high-quality site, we might choose to do a small number of queries using the form.\&#8221; </p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/54/</link>
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				<pubDate>Mon, 14 Apr 2008 17:02:18 GMT</pubDate>				
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				<title>	OK, less of the SEO Theory links, as I&#8217;ve posted three in quick succession.  Easily my favourite SEO blog at the moment though &#8211; a breath of fresh air in the face of foo and subjectivism in SEO.</title>
				<description><![CDATA[	<p>OK, less of the <a href="http://www.seo-theory.com/"><span class="caps">SEO</span> Theory</a> links, as I&#8217;ve posted three in quick succession.  Easily my favourite <span class="caps">SEO</span> blog at the moment though &#8211; a breath of fresh air in the face of foo and subjectivism in <span class="caps">SEO</span>.</p>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/53/</link>
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				<pubDate>Tue, 08 Apr 2008 10:35:05 GMT</pubDate>				
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				<title>How Not To Design An Advanced SEO Conference</title>
				<description><![CDATA[<a href="http://seo-theory.com/wordpress/2008/04/04/how-not-to-design-an-advanced-seo-conference/">How Not To Design An Advanced SEO Conference</a><br /><br /> - <em>	<p>Spot-on article from Michael Martinez, is there really such thing as an &#8220;Advanced <span class="caps">SEO</span> Conference&#8221;?  Everything I&#8217;ve seen is the same high-level, generic bollocks.  Who in their right mind would sit in front of a crowd and divulge their greatest little secrets anyway?</p>

	<p>Time on the conference circuit, partying & uploading &#8216;cliquey&#8217; party photos &#8211; or time doing nitty-gritty <span class="caps">SEO</span> for your clients&#8230;</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/52/</link>
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				<pubDate>Mon, 07 Apr 2008 10:20:30 GMT</pubDate>				
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			<item>
				<title>"	Motivation research is the type of research that seeks to learn what motivates people in making choices.  It employs techniques designed to reach the unconscious or subconscious mind because preferences generally are determined by factors of which the individual is not conscious &#8230; Actually in the buying decision the consumer generally acts emotionally and compulsively, unconsciously reacting to the images and designs which in the subconscious are associated with the product."</title>
				<description><![CDATA["	<p>Motivation research is the type of research that seeks to learn what motivates people in making choices.  It employs techniques designed to reach the unconscious or subconscious mind because preferences generally are determined by factors of which the individual is not conscious &#8230; Actually in the buying decision the consumer generally acts emotionally and compulsively, unconsciously reacting to the images and designs which in the subconscious are associated with the product.</p>"<br /><br /> - <em>Louis Cheskin</em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/51/</link>
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				<pubDate>Tue, 01 Apr 2008 10:25:20 GMT</pubDate>				
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				<title>Magento 1.0 Has Arrived!</title>
				<description><![CDATA[<a href="http://www.magentocommerce.com/">Magento 1.0 Has Arrived!</a><br /><br /> - <em>	<p>\&#8220;We are extremely excited and proud to announce the production release of Magento 1.0. The new community site will be online later this week and feature additional functionality, highlighted by Magento Connect.\&#8221;</p>

	<p>Check out what is one of the prettiest and most functional e-commerce CMS\&#8216;s out there.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/50/</link>
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				<pubDate>Tue, 01 Apr 2008 10:23:41 GMT</pubDate>				
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			<item>
				<title>Why Your Nofollow Testing Sucks</title>
				<description><![CDATA[<a href="http://seo-theory.com/wordpress/2008/03/26/why-your-nofollow-testing-sucks/">Why Your Nofollow Testing Sucks</a><br /><br /> - <em>	<p>&#8220;The bottom line here is that no one has published a viable test for determining whether PageRank sculpting actually works. You cannot measure PageRank and you have no knowledge of how its awarded, passed around, and received but you have convinced yourself that PageRank sculpting works because you made some changes on your site and you saw changes in the search results.&#8221; </p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/49/</link>
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				<pubDate>Thu, 27 Mar 2008 12:19:53 GMT</pubDate>				
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			<item>
				<title>British Company Stalks Children, Does SEO</title>
				<description><![CDATA[<a href="http://worstseoblogever.wordpress.com/2008/03/25/british-company-stalks-children-does-seo/">British Company Stalks Children, Does SEO</a><br /><br /> - <em>	<p>Highly amusing post about some naive people who decided to name their online marketing company &#8220;Web Predators&#8221;.  Shout out to <a href="http://www.seotunes.co.uk/">Matt Davies</a> for picking this up.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/48/</link>
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				<pubDate>Wed, 26 Mar 2008 08:59:42 GMT</pubDate>				
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			<item>
				<title>Three Things That Are Changing Today\'s Search Environment</title>
				<description><![CDATA[<a href="http://seo-theory.com/wordpress/2008/03/18/three-things-that-are-changing-todays-search-environment/">Three Things That Are Changing Today\'s Search Environment</a><br /><br /> - <em>	<p>\&#8220;The Web was intended to connect everything on the Internet without regard for need or quality. People could make their own decisions about what was useful. That day is now dead. We’re now moving into the era of the World Notfollowed Web — it will look very strange because it can only be seen through the lens of the Google algorithm, but everyone will dance to this tune because it’s about to become a standard.\&#8221; </p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/47/</link>
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				<pubDate>Thu, 20 Mar 2008 11:44:03 GMT</pubDate>				
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				<title>Web Spam Guidelines - Fact or Fiction?</title>
				<description><![CDATA[<a href="http://blog.seorevolution.com/2008/03/19/web-spam-guidelines-fact-or-fiction/">Web Spam Guidelines - Fact or Fiction?</a><br /><br /> - <em>	<p>Another gem find from Jerry West.  The <span class="caps">PDF</span> download at the end of the post is a must-read and will help raise awareness of the key indicators of spam.</p></em>]]></description>
				<link>http://www.lucidite.co.uk/tumble/index.php/post/46/</link>
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				<pubDate>Thu, 20 Mar 2008 10:13:27 GMT</pubDate>				
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				<title>	Astonishingly creaturelike movements and the most facinating AI I&#8217;ve seen.  Amazing that it&#8217;s carrying 150kg in the tests too!</title>
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				<link>http://www.lucidite.co.uk/tumble/index.php/post/45/</link>
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				<pubDate>Tue, 18 Mar 2008 21:56:20 GMT</pubDate>				
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